Clik here to view.
Multi-Platform is more than just a Buzz Word
By Gal Ekstein, General Manager – Online Media @ Ybrant Digital Already several years ago, it was plain and obvious to many of us in the Online Advertising Industry that performance will be...
View ArticleClik here to view.
How many times have people clicked on your posters?
By Dave Katz, Managing Director, UK @ Ybrant Digital Do you advertise in multiple media channels? TV, radio, print, outdoor (posters) and digital? How many times have people clicked on your TV ads,...
View ArticleClik here to view.
“It’s the people, stupid!”
By Facundo Maldonado, Business Development Director for Social Media @ Ybrant Digital In 1992, Bill Clinton based his presidential campaign on the phrase “It’s the economy, stupid!” which became...
View ArticleClik here to view.
Mind the (g)App!
By Netta Lev Sadeh, Head of Media @ Ybrant Digital If you haven’t spent 2010 on a desert Island, it was pretty hard to miss the giant push (from advertisers) and powerful pull (from publishers) towards...
View ArticleClik here to view.
Facebook Promotion Guidelines update
We’re excited to announce that Facebook has removed the requirement for promotions on Facebook to be administered within apps. With the change, promotions may now be administered on Page Timelines...
View Article
